06 / 2026 / Learning / Storytelling
ETS Storytelling
Students needed a guided way to turn dashboard observations into concise, evidence-based opening narratives and strategic recommendations.
Client
Context and business domain
00 / Design System
Palette Logic
Learning / Storytelling
06
2026
Typography
Inter
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Layout Grid
12-column responsive index structure.
Deep Slate
#0D1B1E
Graphite
#3D3D3D
Clear White
#F8F8F8
Soft Signal
#C9FBC6
Connected System
Educational Web Experience connects the visual language, interaction rhythm, and evidence structure for this case study.
01 / Challenge
The Challenge
Students needed a guided way to turn dashboard observations into concise, evidence-based opening narratives and strategic recommendations.
02 / Methodology
Methodology / Experiment
- 01
Learning Flow
Organized case context, data, visualization, essay prompt, answer examples, principles, checklist, and extra examples.
8 sections86% - 02
Answer Rubric
Provided ideal, sufficient, and weak answer examples with scoring logic to make quality differences visible.
3 examples82% - 03
Interactive Checklist
Added a seven-item pre-submit checklist so learners can self-review narrative strength before finishing.
7 checks78%
03 / Solution
The Solution
Guided Storytelling Page
A single-page learning experience introduces the KopiNusa business case and walks users through data storytelling principles.
Practice and Feedback Structure
Examples, rubrics, principles, and checklist sections support repeatable practice before submission.
04 / Impact
Impact & Metrics
10
Extra Examples
The site includes additional answer variations from different insight perspectives.
05
Principles
BLUF, number credibility, insight, recommendations, and audience language are formalized as guidance.
48.6K
Transactions
The fictional KopiNusa case uses transaction volume as part of the business context.